Since it was first introduced in 2001, Magento has quickly gained popularity as one of the best CMS among e-commerce owners as well as developers. Despite the number of advantages and convenience Magento brings to web store owners, wrong configurations and settings can potentially slow down its performance. After all, you don’t want your loyal customers to go to your competitors just because it took your website too long to load a page.
Here are 5 performance optimizing tips that are sure to speed up your Magento store and save you from losing potential customers in future.
1. Cut down file size when transferring between browser and web server
This can be done in a number of ways:
Compressing the image size can potentially free up the bandwidth when a transfer is made between browser and web server.
2. Reduce HTTP requests
Every time your web browser fetches a file for example, images or a page it is done through an HTTP request. The time it takes to execute a request and the number of requests can be reduced in the following ways:
Combining images into as little files as possible, not only the number of images will be reduced but also number of server requests.
Making use of the expire headers and cache control headers, the HTTP requests will be reduced and the web pages are likely to load faster than before.
Enabling keep-alive will reduce the time it takes to download a page by eliminating the need for opening a new connection for every single file.
Cutting down unnecessary DOM elements can reduce the page size. Alternatively, you can experiment with options that would allow you to keep the number of DOM elements, and still optimize your page’s performance by using tools like DOM inspector.
3. Put a good cache mechanism in place
Implementing the right cache mechanism can free up a lot of memory and potentially speed up Magento performance.
Begin with turning on all the cache options available on Magento’s admin panel.
If you are using PHP, implementing an opcode cache mechanism can greatly optimize the site’s performance.
Enabling Memcache can speed up dynamic web applications by reducing the load on the database.
If you are having an issue implementing Memcache along with the database, Redis cache can help. It is one of the most popular and effective caching mechanisms so far.
Using Varnish, which serves as an HTTP accelerator, your Magento store can witness a tremendous increase in response time.
4. Don’t forget the admin panel
There are several things that one can do to manage the performance directly from the administration panel.
Turning off the logging mechanism in magneto will free up space that is unnecessarily occupied.
By turning compilation on, will put all your Magneto installation files in one place and improve performance.
Loading time of a product or category can be reduced by simply enabling the Flat Catalog.
5. Use latest edition and update frequently
Last but not the least, is a no-brainer – which is upgrading often. However, most store owners skip it either due to lack of resources or in favor of adding other features. Despite being in its early stages, a lot is being done to close the loop holes and add performance enhancing mechanisms.
While this is not an all-inclusive list for those seeking to optimize their Magento store’s performance, it can sure help store owners to improve their e-commerce application and tune up their website for the better results. An optimized Magento store is sure to attract and retain more traffic and will provide visitors the best user experience possible.